Digital Fox | Pay Per Click Specialist X2

Digital Fox | Pay Per Click Specialist X2

Digital Fox is looking for a data-driven and experienced Pay Per Click Specialist.

About The Position:

  • This is a full-time position for a mid-level to senior candidate;
  • Compensation will fall within industry standards;
  • Work will be remote with regular in-person meetings in Cape Town.

Requirements Google:

  • Able to set up Google Ads accounts in form of Google Search, Google Display, Shopping, Youtube, etc. including new beta features such as Google Performance Max
  • Able to source relevant keywords via KW Planner Tool and SEM rush plus draft compelling ad copy;
  • Have Google Ads and Google Analytics certifications via Google Skill Shop Academy;
  • Have the ability to operate Google TAG Manager and set up conversion tracking;
  • Able to troubleshoot conversion tracking issues;
  • Set up eCommerce tracking and goals in Google Analytics;
  • Able to Increase conversion rate through choosing suitable bidding models, keyword analysis, and optimize the account quality scores;
  • Able to report on KPI’s and working with Google datastudio and third party tools such as Oviond
  • Able to increase conversion rate through choosing ideal bidding models, keyword analysis, and optimizing the account quality scores;
  • Good with time management and client communication
  • Able to work in a small team and go the extra mile.

Requirements Social Paid Ads:

  • Able to set up and optimise Facebook/Instagram, LinkedIn, TikTok and SnapChat ads
  • Set up custom audiences and conversion tracking
  • Create sales or lead funnels
  • Same tracking/reporting requirements as for Google Ads
  • Facebook Blue Print certificate a plus

Skills & Responsibilities:

  • Draft and update ad accounts monthly with new ad copy;
  • Set up new ad accounts (Google Search; Shopping; Display);
  • Set up Google Analytics;
  • Set up conversion tracking of new accounts;
  • Draft and compile month-end reports for clients with results of previous month KPI’s and make suggestions for the following month;
  • Implement monthly feedback into campaigns;
  • Track and be fully responsible for daily ad spend on accounts;
  • Advise clients on ad spend budgets for each account monthly;
  • Optimize Ads accounts on a day to day basis;

Please apply with your CV, a short intro stating why you are the perfect fit for this position and a reference of brands you worked with to recruitment@digitalfox.co.za

Successful candidates will receive a short practical assessment to complete at home and thereafter will be presented with an interview.

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Digital Fox | Pay Per Click Specialist X2 1

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